“Weekend Content for New Financial Planners” is a collection of articles, podcasts, videos, etc. that I’ve been consuming regarding breaking into financial planning, industry trends, career development, and more.
Ritholtz Wealth Management’s Director of Research Michael Batnick shares how he broke into the industry and tips for how to get your foot in the door today [Article: 5-minute read]:
“I understand why we get so many questions from people looking to make a career change into the financial advice business. It’s rewarding both personally and professionally. We get to build relationships with people and help them achieve their life goals. And this is why it’s so competitive. But if you want it bad enough, then do everything you can to make it happen.”
How To Become A Financial Advisor [Michael Batnik, The Irrelevant Investor]
Snappy Kraken founder and Chief Marketing Officer Angel Gonzalez with the four steps of a compelling marketing experience [Article: 4-minute read]:
“I walked in to find a small crowd of people off the street. An employee stood up shortly and the show began. He opened a wallet that burst into flames. He made a dollar float in mid-air. And no magic show would be complete without card tricks.
I began to recognize what was happening. This wasn’t just a magic show. A process was in motion, beginning with me strolling by the shop and ending with me spending an embarrassing amount of money (I’ll tell you how much later, so you don’t judge me too harshly). It was a perfect example of the “AIDA” model in sales.”
Lessons In Marketing Magic [Angel Gonzalez, Advisor Perspectives]
RobustWealth founder and CEO Mike Kerins explores two key trends impacting the day-to-day responsibilities of financial planners [Article: 2-minute read]:
“Broadly speaking, your tasks as a planner are becoming increasingly consolidated. You’re leaning on model portfolios instead of crafting everything from scratch, and clients can facilitate much of their own onboarding independently online, whereas before you might have collected this information manually. Technology will continue to take on whatever it can, so you have more client-facing time.
While these changes are certainly welcome to improve day-to-day workflow, it’s important to recognize that, as a result, seismic shifts are happening to the actual job function of a planner.”
Tech Means More Than Time Back [Mike Kerins, Financial Planning Association]
New Planner Recruiting’s Caleb Brown looks at three aspects of a job offer to consider beyond skills/tasks fit [Article: 3-minute read]:
“Mentorship at any point in your career is something that will assist in your development. As you are or were interviewing, consider your conversations with members of the team; did they make you feel comfortable and welcome? It is important to ensure that you align with the values and ethics within the organization; you want the values and ethics they have in place to be ones that don’t stretch your moral compass, uncomfortably. Culture is something that people and organizations pride themselves on; you want to be a part of something that you are proud of and that is complementary to who you are.”
How To Select The Right Career Opportunity [Caleb Brown, New Planner Recruiting]
[ICYMI] Kitces.com’s Jeffrey Levine summarizes the need-to-know information from the newly-signed American Rescue Plan Act [Article: 50-minute read]:
“Of particular interest to financial advisors and their clients, though, is a slew of “individual tax relief” provisions, from a new round of stimulus checks (“Recovery Rebates”), a significant expansion in the Child Tax Credit, health insurance relief in the form of both expanded Premium Assistance Tax Credits for purchases from state insurance exchanges along with a new provision permitting several months of “free” COBRA coverage for those who are involuntarily terminated (funded back to employers via a payroll tax credit), and more.”
The American Rescue Plan Act Of 2021: Tax Credits, Stimulus Checks, And More That Advisors Need To Know! [Jeffrey Levine, Kitces.com]
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